I'm not going to lie, I am deeply saddened that my San Francisco 49ers did not make it to the Superbowl this year. However, despite my disappointment I am excited for the upcoming football festivities, including of course, the commercials.
We all have our personal favorite Superbowl commercials from past seasons. A variety of factors contribute to the imprint an ad makes in our memory. These factors can include humor, touching moments that made us tear, music that gave us goosebumps, or a hot celebrity that glued our eyes to the television. Regardless of the reason, they all brought our attention to a product or brand.
Ad Age came out with a list of "12 Ads That Changed Superbowl Marketing."
http://adage.com/article/special-report-super-bowl/12-ads-changed-super-bowl-marketing/231949/
This list captures the essence, importance and power of snatching a commercial spot during the Superbowl. Entertainment stands as an excellent tool to grasp viewers' attentions to a particular product or name.
Checkout this teaser for one of this year's Superbowl commercials. Bueller...
That's-a-wrap!
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